Add more media presence to your life and business
Increase your income significantly by mastering effective self-presentation and strategically choosing channels for self-promotion
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Learn how to present yourself and your project!
Stand out and captivate your potential clients.
Stand out and captivate your potential clients.
I have created my personal author’s program and method in order to work with:
Experts
who want to increase their income and develop their blog and their PERSONAL brand
Corporate executives
of middle and senior management levels who have set the goal to grow in their career and become experts in their professional environment.
Entrepreneurs and top managers
who want to reach a new level
Start feeling more energy as a vital source that helps them to sell as well as stop feeling drained all the time
Create new sources of income. Generate ideas that bring in money.
Raise prices. Get work and business orders for several months ahead
Take action instead of going through motions of perpetual planning.
Increase their profits without overworking as before.
Sell their services and products, with a unique knowledge on how to effectively convey their ideas and value
I employ a comprehensive approach with a focus on:
⦁ Developing self-presentation and service presentation skills,
⦁ Identifying key points of connection with the audience,
⦁ Selecting your promotion channels
⦁ Identifying key points of connection with the audience,
⦁ Selecting your promotion channels
As a result, my clients:
The main principles of my work
My services are for those who want to:
Earn through creating and developing their personal brand
Become known and learn how to convey meaningful ideas to the audience
Attract new clients/investors/partners
Stand out among competitors
Learn how to present themselves on social media
Make changes to their positioning due to industry changes (for those who need to rethink their expertise and past experience)
Personal Branding Creation and Implementation Program
Duration: 3 months (online or offline format)
Additional options include preparation for media events and event planning, as well as а photo session at extra cost
Additional options include preparation for media events and event planning, as well as а photo session at extra cost
Master the skill of self-presentation
Discover your strengths and understand the tools needed for effective communication with clients
Discover your strengths and understand the tools needed for effective communication with clients
Develop a working business development strategy
Develop a strategy and learn about effective tools to achieve your desired results
Develop a strategy and learn about effective tools to achieve your desired results
Significantly increase your income
Monetize your expertise by strategically choosing the most effective promotion channels
Monetize your expertise by strategically choosing the most effective promotion channels
As a result of working with me, you will:
About Me
Zhanna Pumpura, a personal branding expert, media coach, and sales coach
- Zhanna has amassed professional experience across the realms of business, government, and media
- She has experience creating her own PR agency. She also collaborated with major federal and international brands
- Over 8 years of experience as a host of news and analytical programs on TV
- Zhanna has demonstrated progressive leadership within a federal information agency, evolving from a regional bureau director to ultimately assuming the role of Director of Development at the company's headquarters
- She successfully completed an internship focusing on government press secretary responsibilities at Wayne State University in the United States
- Zhenne assists experts and business representatives in media-related matters, garnering press attention and providing an extensive scope to projects
- She has developed a personalized authorship system designed to build a personal brand, integrating marketing, branding, and coaching approaches with a primary goal of increasing your income
Zhanna Pumpura is a certified professional speaker according to GSF standards, personal branding expert and media coach.
- Education:
- KemSU, Philology and Journalism
- Presidential Management Training Program (Marketing)
- Russian Presidential Academy of National Economy and Public Administration/ RANEPA (Business Psychology)
- Russian Institute of Theater Arts/GITIS (Public Speaking)
- Experience:
- 2000-2002: Public Service
- Since 2002: Head and founder of her own PR agency
- 2006: Director of the bureau "Interfax-Siberia"
- 2019 to present: Director of Political Information Service "Interfax" (Moscow)
- Author of multiple articles:Published in magazines such as "Man of Business," Cosmopolitan, Grazia, Evaru, Marie.Claire, Mail.ru, and others. Former news and analytical program TV host (over 8 years of TV experience); 10 published scientific articles on the topic of "Media and Society."
- Business Experience:Formerly led her own PR agency, currently overseeing the family business, the School of Foreign Languages, since 2018. Engaged in mentoring and business coaching since 2020
- Business consulting, business training, mentoring, and speaking experience:Academic Head of the "Sales Management" discipline at University Netologia, invited speaker for master's programs at RANEPA and RUDN, certified sales coach.
Trainer-Mentor in the project "Voice Can" (6-9 cohorts, Battle of Speakers mentor 2022).
Regular speaker at MBM.MOS.RU events,as well as a speaker at Tedstartalk project (Moscow, Astana), business breakfasts of a magazine "Man of Business," "My Career" center (Moscow), speaker at several real estate and hotel forums in Sochi, conference "Business for Women" (Dagestan), member of the CISSA Association of Speakers.
Moderator of more than 500 press conferences and round tables at Interfax, corporate training, plenary sessions at the International Forum "World Quality Day," Arctic Science Forum (organized by Synergia University), Forum "Young Leaders of the Shanghai Cooperation Organization," Forum "Women for Business: Economic Development and Integration."
Providing consultation services to businesses on effective collaboration between press services and marketing, government relations (GR), and public relations (PR) during crisis communication scenarios. Offering training programs for press services of notable companies, including Siberia Coal Energy Company, Kemerokhimmash, Yurmash, Region Mart retail chain, Kuzbass Capital Invest, and Philip Morris.
Crafting public images for politicians, State Duma deputies, regional legislative bodies, businessmen, and entrepreneurs. Providing specialized training for candidates running for positions in the Moscow City Duma and Legislative Assembly of Kemerovo Oblast.
My reviews and cases study
- Dear Zhanna,I wish you a successful Monday and a fantastic start to September! The conference went well. I appreciate your support and professional advice. Surprisingly, my son and I were named Leaders of the Year! Looking forward to our next meetings!Natalia ProkofievaEntrepreneur
- In the course of her learning journey, Anna unearthed her strengths and made the decision to specialize as a personal branding expert. She enriched her knowledge and skills by pursuing coaching education, earning a mentorship diploma in personal branding, and launching her career as a speaker. With my guidance, Anna successfully reached the semi-finals of the Battle of Speakers and secured full membership in Radislav Gandapas's Speakers' Association. Now Anna collaborates with experts and entrepreneurs, guiding them on crafting authentic personal brand strategies. She actively showcases her own brand and imparts this valuable skill to others through teaching.Anna GrachevaPersonal Brand Mentor
- Initially contemplating resignation from the corporate realm, Elena didn't identify with the roles of a business trainer or a freelance career consultant and lacked a clear path forward.
Achievements to Date: Elena established business relationships with management, immersed herself in the sphere of charity, got a promotion, and she currently operates as a career consultant while also serving as a business trainer within the enterprise.Elena ParfenovaNovosibirsk, HR Manager, Career Consultant - Throughout our collaboration, Oksana attracted seven new clients. Within a year, Oksana became a Director at MAZHB (Moscow office of the interregional association of women's business) and assumed the position of Deputy General Secretary of RAMS company for business projects. Oksana has successfully fostered essential international contacts with countries such as Iran, Sri Lanka, Hungary, Turkey, Indonesia, Thailand, Vietnam, Brazil, Bangladesh, Egypt, Saudi Arabia, the Netherlands, and Former Soviet Union Countries. Additionally, she has forged connections with the Ministry of Industry and Trade of the Russian Federation, the Federation Council of Russia, and diplomatic representations of foreign countries in Moscow.Oksana Dutova
Member of the General Council of the Association "Women's Business Alliance BRICS," CEO of LLC "Center for Technological Development" - For us, experts, despite our diplomas, achievements, certificates, awards, and feedback from our clients, it is difficult to assess our strengths. We are so focused on bringing benefits to others that we forget about ourselves. And as a result, we fail to recognize our skills, qualities, and talents. And we especially don't know how to effectively communicate them through social networks. However, a crucial aspect for any professional is cultivating a personal brand grounded in their individual strengths!
Encountering a professional who refuses to imitate someone else's personal brand is a challenge. In my quest for a personal branding specialist, some attempted to align me with psychologists, while others steered towards stylists. Only Zhanna, an exceptional and perceptive expert, discerned that I possessed a unique product not yet present in the market. She directed my focus toward my talents, qualities, and opportunities, expertly guiding me on how to position myself in the public space. With a step-by-step approach, she outlined the necessary actions for promoting my services. Thanks to Zhanna's heightened empathy and professionalism as a media coach, our collaboration yielded rapid and impactful results.
And within a couple of months, I started to get clients I couldn't even dream of before. You can read their reviews on my website.Elena BalakinaFashion Psychologist
- I collaborated with Yaroslav when he assumed the role of director at RegionMart. Our goal was to initiate participation in retail conferences, both domestic and international. Equipped with proficient English and remarkable expertise, he was eager to share his insights. I assisted in structuring his experience, enabling his involvement in international events, and bridging the gap with the owner, who initially opposed public exposure. Together, we orchestrated a series of events and press conferences across Siberian cities.Yaroslav ShillerExpert at Retail.ru
- For a year, I worked as a PR assistant to Yuri Deryabin when he became the director of the Chernigovsky coal mine. Through impactful PR strategies, facilitated his ascent to the position of technical director within the SDS holding. I provided guidance in presenting naturally on camera, recognizing the significance of public exposure, engaging in press monitoring, speechwriting, and coordinating press publications. There were numerous challenges in overcoming personal competition with former colleagues and superiors. I contributed in organizing various events, including visits from a representative of the European Parliament, and celebrations for the 40th anniversary of the coal mine, extending invitations to the governor, federal officials, and more.Yuri DeryabinMember of the Legislative Assembly of the Kemerovo Region
- I assisted in crafting a media kit and press kit, and formulated the concept for YouTube development and content strategy.Stanislav KuzavovBusiness Trainer
- I worked as an advisor to Anton Kobyakov during his tenure as the deputy governor of the Kemerovo region. The objective was to propel him to the federal level and manage public relations for the entire electoral bloc "Serving Kuzbass" (comprising 6 individuals) as part of the United Russia party when it was not yet in power.Anton KobyakovAdvisor to the President
- I assisted Igor in transitioning from community activities to regional politics by developing engaging topics and creating video stories for TV. For instance, we collaborated on projects such as establishing a survival camp with Afghan war veterans and addressing the issue of drug addiction.Igor KoshelevDeputy of the Kuzbass Regional Branch of the All-Russian Political Party "Edinaya Rossia"
Ready to embark on the journey of personal mentoring, or do you still have lingering questions?
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Zhanna Pampura is a seasoned expert in media, communications, and personal branding,an accomplished marketer and PR professional with a journalism background
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